{"id":16314,"date":"2023-10-19T09:48:06","date_gmt":"2023-10-19T08:48:06","guid":{"rendered":"https:\/\/www.identifiglobal.com\/?p=16314"},"modified":"2023-10-19T14:52:14","modified_gmt":"2023-10-19T13:52:14","slug":"5-ways-attract-top-talent","status":"publish","type":"post","link":"https:\/\/www.identifiglobal.com\/news\/5-ways-attract-top-talent\/","title":{"rendered":"Tired of Interviewing the Wrong People? Here are 5 Ways To Attract the Top Talent You Want"},"content":{"rendered":"

5 Ways to Attract Top Talent | identifi global<\/strong><\/h2>\n

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The cost of a bad hire goes far beyond just financial losses.<\/span><\/p>\n

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It also has a huge impact on team morale, productivity and the overall long-term success of a business.<\/span><\/p>\n

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Yet, many companies end up interviewing and hiring the wrong people simply because they struggle to attract the right ones.<\/span><\/p>\n

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In this article, we\u2019ll run through 5 ways to help you stop hiring the wrong people and attract the top talent your business really needs.<\/span><\/p>\n

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1. Build your employer brand<\/b><\/h2>\n

Did you know that <\/span>78% of candidates<\/span><\/a> look into an employer\u2019s reputation before even considering applying for a role?\u00a0<\/span><\/p>\n

First impressions count. So you want to make sure that candidates perceive you as a great potential employer and place to work while they\u2019re doing their research.<\/span><\/p>\n

This is what\u2019s known as building your \u201cemployer brand\u201d, and it encompasses aspects like your workplace culture, your mission and values, your website, social media, the employee experience, Glassdoor reviews, and much more.\u00a0<\/span><\/p>\n

And businesses with a strong employer brand are proven to get <\/span>50% more qualified applicants<\/span><\/a> than those that don\u2019t.\u00a0<\/span><\/p>\n

Start by defining your company\u2019s existing culture, the kind of employer you are and the workplace environment you offer. From there, you can develop your employee value proposition (EVP), which is a unique set of benefits and values that you offer to your employees that go beyond just a paycheck.<\/span><\/p>\n

Finally, communicate your culture, EVP and employer brand messaging across all interactions with potential candidates, including job descriptions, direct communications like emails and places where candidates are most likely to search to find out more about you as a company (e.g., your website and social media platforms like LinkedIn).<\/span><\/p>\n

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Learn more about how to build your employer brand and attract top talent in our article here<\/span><\/a>.<\/span><\/p>\n

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2. Showcase career progression opportunities<\/b><\/h2>\n

Today\u2019s top talent don\u2019t want a static job.<\/span><\/p>\n

They want to be challenged. They want to be continuously learning and progressing. They want to know that you\u2019ll support them to build the ambitious career they want.<\/span><\/p>\n

And the stats back that up. A huge <\/span>83% of candidates<\/span><\/a> are more likely to choose an employer that prioritises learning and development opportunities.\u00a0<\/span><\/p>\n

So, to prove that you prioritise career progression, you need to communicate that your company actively supports employee development\u2014and have real-world evidence and success stories to back that up.\u00a0<\/span><\/p>\n

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That involves communicating:<\/span><\/p>\n